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Speed Optimization

Faster sites convert better, rank higher and cost less to run. I make yours load in under 2 seconds.

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Overview

What this service is

Full-stack performance work — from Core Web Vitals and image pipelines to database indexing, cache strategy and edge deployment. I ship measurable speed improvements, not just Lighthouse numbers.

Why me

Why hire me for Speed Optimization

Turnaround: audit + wins in one week.

Full stack — frontend, backend, DB, infra.

Measured against real-user metrics (RUM), not just lab.

Documented so your team can maintain it.

Features

What's included

Core Web Vitals

LCP, INP, CLS optimization.

Image Pipeline

AVIF/WebP, responsive srcset, CDN.

JS Optimization

Code split, tree shake, defer, preload.

Server Speed

DB indexing, query tuning, caching.

Edge & CDN

Cloudflare, Vercel Edge, KV, R2.

Monitoring

Real-user monitoring dashboards.

Tech

Technologies I use

Lighthouse
WebPageTest
PageSpeed Insights
Chrome DevTools
Cloudflare
Vercel
PostgreSQL
Redis
Process

How we'll work together

Step 1
Audit

Lab + field data, bottleneck report.

Step 2
Quick wins

Ship 3–5 high-impact fixes in week 1.

Step 3
Deep work

Architectural improvements.

Step 4
Verify

Before/after RUM metrics.

Step 5
Document

Playbook for your team.

Benefits

What you'll get out of it

Typical 40–70% LCP improvement.
10–20% conversion lift.
Better SEO rankings.
Lower infra bill.
Portfolio

Speed Optimization projects

Pulse Analytics — Launch Case

Premium build shipped in weeks, not months.

Nova Commerce — Growth Case

Conversion-focused rebuild with measurable lift.

Aurora CMS — Scale Case

Architecture that scales with your team.

FAQ

Frequently asked

What's your typical result?

40–70% LCP reduction, sub-2s load on 4G, PSI mobile 90+.

Do you work with WordPress?

Yes — plus Shopify, Webflow, Next.js, Laravel and custom stacks.

How long does it take?

1 week for audit + quick wins. 2–4 weeks for deep work.

Do you offer ongoing perf monitoring?

Yes — monthly retainer with RUM dashboards.

Testimonials

Kind words from clients

"ET delivered beyond expectations — polished, fast and on time."

SC
Sarah Chen
Founder, Northwind

"The most senior engineer we've worked with. Ships premium work every single time."

ML
Marcus Lee
CTO, Vaultly

"Rare combination of taste, motion craft and engineering rigor."

AR
Ana Roberts
Head of Design, Loop

Ready to Build Your Next Project?

Let's discuss your project and turn your ideas into a high-performing website or web application.